• Milan Glows With “Hwaiting Night” - Where Team Samsung Galaxy Athletes and TeamGalaxy Influencers Ignite Shared Passion on February 20, 2026 AUDIO Play Download Share open Print On February 19, Samsung hosted a special “Hwaiting Night” event at Samsung House in Milan, gatheringTeam Samsung Galaxyathletes,TeamGalaxyinfluencers and content creators for an evening of celebration and encouragement at the Olympic Winter Games Milano Cortina 2026. • The guest list featured more than 130 attendees, including a world-renowned freestyle skier Alex Hall, Italy’s snowboarding sensation Ian Matteoli, a Swiss snowboarder and content creator Nicolas Huber and an Italian lifestyle influencer Ludovica Frasca. • Inspired by the Korean expression “Hwaiting” - a phrase used to cheer someone on and wish them strength - the event created a space where sport, culture and Samsung Galaxy technology came together in support of the Olympic movement. • At the event, attendees participated in a range of interactive programs, including guided tours around Samsung House, listening to the heartfelt stories of fellow athletes sharing their road to the Olympics. • The program also featured TeamGalaxy content captured throughout the athletes’ Olympic Games experience, before wrapping up with attendees watching live games on the big screen to cheer for their home-country teams. • Through the Hwaiting Night event, Samsung brought together athletes, influencers and creators at the heart of Milano Cortina 2026.

Article Summaries:

  • On February 19, 2026, Samsung hosted “Hwaiting Night” at Samsung House in Milan, gathering more than 130 Team Samsung Galaxy athletes, influencers and content creators to celebrate the Olympic Winter Games Milano‑Cortina 2026. The event, inspired by the Korean cheer “Hwaiting,” aimed to unite sport, culture and Samsung Galaxy technology. Attendees-including freestyle skier Alex Hall, snowboarder Ian Matteoli, Swiss content creator Nicolas Huber and Italian influencer Ludovica Frasca-participated in guided tours, athlete‑story sessions, Team Galaxy footage, and a live game‑watching segment. Samsung highlighted openness and cross‑cultural connection, underscoring its belief that “Open always wins.”

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