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    <title>Marketing-Tech on Tenu Tech Brief</title>
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      <title>Identity resolution: what it is and how it works</title>
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      <pubDate>Wed, 28 Jan 2026 00:00:00 +0000</pubDate>
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      <description>• Identity resolution unifies customer data across apps, web, in‑store, support, and social channels. • It links disparate identifiers-email, device ID, cookies-into a single custo</description>
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