Buyers on Tenu Tech Brief https://cluster-site.onrender.com/tags/buyers/ Recent content in Buyers on Tenu Tech Brief Hugo -- 0.146.0 en-us Wed, 25 Feb 2026 07:59:10 +0000 Lamborghini cancels electric Lanzador as supercar buyers reject EVs https://cluster-site.onrender.com/posts/lamborghini-cancels-electric-lanzador-as-supercar-buyers-reject-evs/ Tue, 24 Feb 2026 15:24:02 +0000 https://cluster-site.onrender.com/posts/lamborghini-cancels-electric-lanzador-as-supercar-buyers-reject-evs/ • For the last few years, Lamborghini has been in a quandary: What to do about an electric vehicle? • Among the supercar brands, Lamborghini has always stood out asfavoring drama o Building Preference Is The Key To Winning B2B Buyers https://cluster-site.onrender.com/posts/building-preference-is-the-key-to-winning-b2b-buyers/ Tue, 24 Feb 2026 14:00:10 +0000 https://cluster-site.onrender.com/posts/building-preference-is-the-key-to-winning-b2b-buyers/ • Here’s a harsh truth: Most B2B marketing teams are chasing deals they’ve already lost because, for decades, B2B marketing has operated with a fragmented approach - brand and dema As REP Vendors Consolidate, Buyers Face Clearer Choices - And New Risks https://cluster-site.onrender.com/posts/as-rep-vendors-consolidate-buyers-face-clearer-choices-and-new-risks/ Fri, 13 Feb 2026 15:02:17 +0000 https://cluster-site.onrender.com/posts/as-rep-vendors-consolidate-buyers-face-clearer-choices-and-new-risks/ • The revenue enablement platform (REP) market just crossed a pivotal threshold. • In the span of six months, we’ve seen two major mergers: first,Showpad and Bigtincanand, now,Seis