• OpenAI begins testing ads in ChatGPT to support free access, with clear labeling, answer independence, strong privacy protections, and user control.

Article Summaries:

  • OpenAI has started a pilot program to display advertisements within ChatGPT, aiming to subsidize the free version of the chatbot. The ads will be clearly labeled and designed not to influence the model’s responses, preserving answer independence. Privacy safeguards remain in place, with user data protected and no ad‑related data used to train or modify the model. Users will also have control over ad settings, allowing them to opt‑out or adjust preferences. The initiative is part of OpenAI’s effort to keep ChatGPT accessible while ensuring transparency and user autonomy.

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